Industry News

Coty, Zenith Announce AI Winners For Accelerator Program

MediaPost reports on the winners of Coty’s latest Digital Accelerator program, in partnership with media house, Zenith.

Renovata client, Coty, has built its multi-billion pound beauty business by focusing not only on product but nurturing its brands consistently on the crest of the innovation wave.

The Digital Accelerator series was founded in 2017 to keep the company’s executives connected to the latest trends and opportunities in consumer marketing, with a particular focus on technology innovation. There are three tranches of the competition in 2018, featuring voice and 3D printing, plus this tranche: AI.

The winning pitch was from Nudest, a service which uses AI to determine and match skin tone.  Of the 23 start-ups pitching to Coty, the top three receive prizes and valuable connections to Coty’s teams across the world.

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